Special Task Force



As the role of the Chief Financial Officer continues to evolve, providing finance leaders with enhanced visibility and opportunity to more directly lead and impact employee and customer experiences, the first ninety (90) days in a new CFO role are critical for building relationships and establishing credibility that will lay the groundwork for individual and enterprise success for years to come. Fourteen CFOs created this best-practice-sharing Report to highlight the top short- and long-term strategic goals pertaining to leading your PEOPLE, leading your FUNCTION, and leading your ENTERPRISE.

Access the Executive Summary
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Who is responsible for delivering the customer experience? Some would say the responsibility lies on the CMO, others may say the CEO or COO. The customer experience is often times discussed as a key way to differentiate in an increasingly competitive marketplace. Because of this, every role within an organization plays a role in enhancing the customer experience, and that needs to start at the top.
One of the 8 critical areas of opportunity and issues for the CFO indicated in the 2018 CFO Sentiment Study is the expanded role of the modern CFO. The CFO position has now moved well beyond the domain of pure financial oversight to a much more strategic role. This provides the CFO a unique opportunity to positively impact the customer experience. This STF will focuses on how the CFO has the ability to play a major role in understanding the customer and the desired vision to enhance their experience.


When it comes to driving growth strategy, the CFO has the unique opportunity to lead by example by effectively communicating expectations, targets and compensation. The CFO is the connecting force between all the moving parts and people in driving growth strategy, ensuring that what gets measured, gets done.  This Special Task Force Report written 'by CFOs, for CFOs,' provides actionable frameworks, lessons learned and recommendations that finance leaders can utilize to drive growth dramatically in your enterprise. reports-drivinggrowthstrategy.jpg
reports-cyberresilience.jpg Cyber threats aren’t going anywhere and finance leaders must have an accurate and complete understanding of enterprise risks and security stance. For this to be successful, CFOs must work with colleagues across the enterprise to ensure that investments in cybersecurity align to business objectives, protect the company’s most vital assets, and mitigate the risks that carry the highest damage potential in both the short and long term. This Special Task Force Report on Risk Monitoring: Cyber Resiliency discusses the important role that the CFO has in risk management and crisis situations.


This Special Task Force Report was created with the intent to provide actionable insights and tools for finance leaders, on key areas of M&A planning and execution. Members drew from years of professional deal experience to provide a detailed look at best practices for successfully completing transactions. Through the provided tools, finance executives will have a better understanding of how to manage the complex and dynamic process of M&A deal execution. We hope these findings will help today’s middle market CFO to lead and prepare their organizations to operate effectively during the course of any transactions in which they participate.


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reports-talentworkforce.jpg This Special Task Force Report was created with the intent to provide actionable insights and tools for finance leaders on key areas for Talent and Workforce Development today. STF Members provided a detailed look at hiring methods and challenges, and suggestions for employee development and retention. Through the tools provided in the report, finance executives will have a better understanding of their employees and what motivates them. These findings help today’s middle market CFO to address team and leadership concerns in most effective manner, by CFOs, for CFOs.


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